True Growth is a podcast that seeks to tell the stories behind the professional and personal growth of outstanding personalities from Mexico, Spain, and Latin America. Each week, Fernando interviews CEOs of startups, executives of Fortune 500 companies, venture capital investors, athletes, and leaders of different fields, to discover their way of thinking, their habits and routines, the path they have followed to achieve success, the challenges they have faced and how they have coped with them.
Fernando Trueba is the CEO and Founder of True Growth Company, which focuses on supporting startups to implement growth cultures and accelerated growth strategies. He is also an advisor for numerous technology companies in Mexico and the United States, developing growth strategies, business models, product experience, and market tests (“product-market-fit”). Fernando is a mentor at NUMA NYC, DukeGen, and Victoria 147 and a growth advisor for startups such as Jüsto, Strap Technologies, Cargamos, DINN, and many others.
Sonoro is proud to work with the National Minority Supplier Development Council (NMSDC) and is a certified minority business enterprise (MBE).
